When Bruno Mars began his music profession, odds are he by no means imagined that at some point, he’d host an internet live performance in a online game, not to mention in a recreation on Roblox known as Steal A Brainrot. However, on January 17, that’s precisely what he did (right here’s a recording of the efficiency). It went very effectively: Not lengthy after the present, it was reported that at its peak, the efficiency was watched reside by 12,862,161 concurrent customers, which was stated to be a brand new document for the most-watched digital live performance of all time.
Now, the parents at Guinness World Data have stepped in to verify, backing up that 12.8 million quantity and honoring Mars with the document for “Largest music live performance in a videogame by a single artist.” As Guinness notes, Mars appeared as one of many recreation’s digital avatars to carry out “I Simply May” and “Locked Out Of Heaven.” As for what Steal A Brainrot is, it’s “a base-defense/tycoon recreation the place gamers acquire and defend ‘Brainrot’ characters (voxel characters primarily based on web memes).” Alongside the live performance, a limited-edition “Brunito Marsito” brainrot was additionally launched.
Guinness additionally notes the brainrot was downloaded 5,428,644 instances, and that the present generated a further 53 million social video views.
Beforehand, the document was held by Travis Scott for a Fortnite live performance in 2020, which noticed 12.3 million concurrent viewers.


