For nearly seven many years, Mercedes-Benz has run a sprawling plant on South Africa’s impoverished Japanese Cape, exporting C-class sedans to dozens of nations.
The corporate’s solely manufacturing unit in Africa, it’s a linchpin of an automotive sector that immediately employs about 115,000 folks in South Africa and has turn out to be the centrepiece of the nation’s post-apartheid industrial revival.
However now that success story is beginning to fray, because the manufacturing unit reels from a 25 per cent levy imposed by the US, its largest single export vacation spot.
Staff and native politicians fear the Mercedes-Benz plant might drastically reduce manufacturing, after South African automobile exports to the US fell 90 per cent within the second quarter in contrast with a yr earlier, based on its producers’ affiliation.
Main lay-offs could be a heavy blow to an trade already in hassle. The automotive sector, which produces two-thirds of South Africa’s manufacturing exports, has shed some 4,000 jobs and closed a dozen factories previously two years.
Mercedes-Benz stated “no determination has been made on the way forward for the East London manufacturing plant” and that it often assesses its international operations “to make sure long-term sustainability and competitiveness”. The corporate stated Europe as an entire buys extra automobiles from the plant than the US.
The sector’s decline has heaped strain on President Cyril Ramaphosa’s coalition authorities, which is struggling to finish greater than a decade of financial woe that has left a 3rd of residents unemployed. Final yr, GDP per capita was nonetheless 28 per cent beneath 2011 ranges.
The South African Federation of Commerce Unions has decried an “escalating jobs massacre devastating each sector of our financial system”, with threatened losses hitting industries from agriculture to move.
“I can’t see a straightforward method out, particularly if the tariffs stick,” stated Zwelakhe Mnguni, of Johannesburg-based Benguela World Fund Managers, who bemoaned the dearth of inside funding over the previous decade.
Manufacturing, which represents 13 per cent of GDP, has been throttled by corruption, confused authorities coverage, hovering crime charges that deter funding and a long-standing disaster with the state electrical energy supplier, analysts say.
Ramaphosa has proposed a R940bn ($54bn) funding plan, promising to revive manufacturing and create jobs, however President Donald Trump’s tariffs are a serious impediment to progress. Central financial institution governor Lesetja Kganyago has stated US duties might trigger round 100,000 job losses in South Africa, with farmers and automakers hit hardest.
“Financial progress as we speak occurs within the superior a part of the financial system, however the center a part of the financial system is step by step disappearing,” stated Dawie Roodt, founder and chief economist of the Environment friendly Group funding administration group.

In an additional blow, producers in 32 African nations had been braced to lose zero-tariff entry to US markets, when the African Development and Alternative Act (Agoa) expired on Tuesday.
Dropping entry to Agoa might trigger a 17 per cent fall in South Africa’s manufacturing exports to the US, with losses concentrated in metals, automobiles and chemical substances, based on knowledge from the Worldwide Commerce Centre, a UN company.
“The implications for a couple of nations will probably be debilitating,” ITC govt director Pamela Coke-Hamilton advised the Monetary Occasions.
To deal with the disaster and soak up prices, Mercedes-Benz is contemplating sharing the manufacturing unit, which employs 2,400 folks, with one other carmaker, two folks aware of discussions advised the FT.
Boarded up outlets in East London’s rundown city centre trace at unemployment charges that hover round 40 per cent within the province.

It might doubtlessly turn out to be “a ghost city if the Mercedes-Benz plant, an anchor of that native financial system, involves a grinding halt”, Mikel Mabasa, chief govt of South Africa’s Automotive Enterprise Council (Naamsa) stated at a convention this month.
The nation’s struggles have been fuelled by a wave of deindustrialisation that has plagued South African producers over the previous decade.
Latest cutbacks at ArcelorMittal South Africa might result in hundreds of job losses within the car elements trade, commerce unionists say. Final month, Ford laid off 470 staff at its meeting plant in Pretoria — regardless of saying greater than R16bn of funding there in 2022.
“When an automotive large like Ford takes such drastic steps, it’s a warning to the complete trade,” stated Willie Venter, secretary-general of commerce union Solidarity.

The Japanese Cape, the nation’s poorest province, has been among the many hardest hit. Goodyear tyres closed its manufacturing plant in June, leaving 900 staff out of a job. ContiTech, a subsidiary of tyremaker Continental, additionally introduced plans to scale down its operations on the cape.
As varied western corporations retrench, South Africa could have some comfort by way of funding from China and India.
Sixteen Chinese language automotive manufacturers — up from two — have arrange store in South Africa previously decade, stated Mabasa, the Naamsa chief. “They need to put money into the nation, they need to reindustrialise, use South Africa as a gateway to the remainder of the continent,” he stated.
Indian automotive large Mahindra & Mahindra has stated it’s going to increase its South African plant’s capability by two-thirds, with plans ultimately to fabricate automobiles utilizing South African elements and make use of hundreds of individuals.
However, hit exhausting by US tariffs, these nations’ automakers are additionally anticipated to pivot in direction of South Africa as an export market, undercutting home producers. It would most likely “see a flood of imports . . . as China redirects exports away from the US”, RMB chief economist Isaah Mhlanga stated at a seminar in Johannesburg this month.

The federal government has introduced a sequence of incentives to assist exporters switching to electrical automobiles, that are in heavy demand in Europe, their predominant export vacation spot. However general output is much off beam — at simply over half one million, manufacturing figures final yr missed the federal government’s purpose by greater than a 3rd.
Some trade leaders are pushing for a extra radical concept that may reduce the nation’s reliance on buying and selling companions on faraway continents: a pan-African motor trade.
“The continent buys 1.3mn new automobiles per yr, a determine which can develop considerably,” Busisiwe Mavuso, chief govt of Enterprise Management South Africa, wrote in a notice. “It’s now extra essential than ever . . . to concentrate on the remainder of Africa.”
Extra reporting by Sebastien Ash in Frankfurt


