Japanese industrial automobile producer Mitsubishi Fuso Truck and Bus Company (MFTBC), owned by Germany’s Daimler Truck AG, introduced that Switzerland’s Emil Frey Group has been appointed as its common distributor in 21 markets throughout Europe, offering gross sales and aftermarket companies for the Fuso model.
MFTBC confirmed that the reorganisation of its European distribution and gross sales operations is a part of the combination technique of the Fuso and Hino manufacturers beneath a brand new holding firm, Archion, with the merger scheduled to be accomplished on 1 April 2026. Fuso confirmed that its light-duty vans will proceed to be out there in all present European markets after the merger.
Emil Frey Group, established in 1924, is a family-owned firm headquartered in Zurich, with a powerful gross sales, service and logistics community throughout Europe masking passenger automobiles, industrial autos, agricultural equipment and bikes. It employs round 25,000 individuals and sells over 600,000 autos yearly throughout the area.
The corporate has agreed to determine Fuso distribution and gross sales operations within the following nations: Albania, Austria, Bosnia and Herzegovina, Bulgaria, Croatia, the Czech Republic, France, Germany, Greece, Hungary, Kosovo, Liechtenstein, Monaco, Montenegro, North Macedonia, Poland, Romania, Switzerland, Serbia, Slovakia and Slovenia.
Andreas Deuschle, MFTBC’s head of Worldwide Gross sales and Buyer Providers, stated in a press release: “MFTBC has offered light-duty industrial autos, produced in our plant in Tramagal, Portugal, to prospects in European since 1980. The partnership with Emil Frey brings collectively two sturdy gamers within the European truck market. We’re assured that by combining Fuso’s revolutionary merchandise with Emil Frey’s intensive community and experience, we are going to ship distinctive worth to our prospects.”
Emil Frey Group’s CEO, Gerhard Schürmann, added: “We’re honoured to develop and additional strengthen our longstanding partnership with MFTBC by turning into its distribution associate in extra strategic areas throughout Europe. Emil Frey’s sturdy buyer focus and deep market experience, mixed with MFTBC’s revolutionary and sustainable merchandise and excellent high quality, will allow us to ship the absolute best service to our prospects and supplier companions in every nation.”
“Mitsubishi-Fuso appoints Emil Frey as its foremost Europe distributor” was initially created and printed by Simply Auto, a GlobalData owned model.
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