Samsung Electronics has introduced that it ranks because the world’s No.1 TV model for the twentieth consecutive yr, marking twenty years as the worldwide chief within the tv {industry}.
Samsung had held the highest place within the world TV market since 2006, and in accordance with market analysis agency Omdia, the corporate recorded a 29.1% share of the worldwide TV market in 2025. This achievement reinforces Samsung’s management throughout premium, ultra-large and next-generation show applied sciences.
Samsung led the premium section priced over $2,500 with a 54.3% market share, pushed by Neo QLED, OLED and life-style TVs. It additionally maintained its lead within the section over $1,500, holding a 52.2% market share.
“When shoppers select a TV, they’re selecting a model they will belief for years to return,” mentioned SW Yong, President and Head of the Visible Show (VD) Enterprise at Samsung Electronics. “Our 20-year management within the world TV market displays that belief — constructed on a long time of engineering excellence and premium innovation.”
20 Years of Business-Defining Innovation
Since first reaching the No.1 place in 2006 with its design-led Bordeaux TV, Samsung has persistently innovated to reshape the tv {industry}:
2009: The corporate accelerated the worldwide transition to LED TVs, setting new requirements for slimmer, extra energy-efficient shows.
2011: The introduction of Good TVs additional remodeled televisions into linked leisure platforms, increasing their position past conventional viewing.
2015: The Serif reimagined how TVs combine into residing areas by introducing a design-focused TV that positioned the display as a press release piece throughout the dwelling.
2017: The corporate launched The Body, pioneering the Artwork TV class by remodeling the tv right into a customizable digital artwork canvas.
2017: In premium image high quality, Samsung continued to set {industry} benchmarks with the introduction of QLED TVs powered by quantum dot know-how.
2018: 8K TVs delivered over 33 million pixels — 4 occasions the decision of 4K.
2020: Samsung launched MICRO LED know-how, advancing self-emissive show innovation and setting new requirements for brightness, distinction and colour accuracy in ultra-large screens.
Via steady developments in image high quality, good performance and show innovation, Samsung has performed a defining position in establishing in the present day’s premium TV requirements.
Strengthening Management in Premium and Subsequent-Era TVs
Constructing on its legacy of innovation, Samsung continues to evolve its premium TV portfolio with expanded Micro RGB fashions, advancing its next-generation show applied sciences and reinforcing management in high-performance screens. The corporate additionally continues to boost its OLED and Neo QLED lineups, delivering premium image high quality, ultra-large display choices and differentiated show efficiency.
Samsung is increasing its Mini LED choices as effectively, bringing enhanced brightness, distinction and precision management to a wider vary of display sizes and worth tiers to increase superior show efficiency throughout its lineup. On the identical time, continued funding in AI-powered TVs integrates superior processors and clever options that optimize image, sound and personalization in actual time.
With twenty years of confirmed world management, Samsung stays one of the vital persistently acknowledged and trusted TV manufacturers worldwide — providing industry-leading know-how throughout a number of worth tiers, display sizes and show improvements.
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