Spotify has launched Messages, a brand new in-app chat characteristic that lets customers in Kenya share songs, artists and podcasts instantly throughout the platform. This isn’t solely a characteristic you anticipate on a music streaming web site however I’m actually curious to see how it will likely be used. The characteristic is rolling out to each free and premium customers this week. Spotify says the characteristic goals to make music and podcast sharing extra private and seamless.
With Messages, listeners will be capable of ship tracks to associates, react with emojis and chat proper the place they hear. Spotify is doing this to make sure you are able to do all this with out switching to different apps
It is possible for you to to entry Messages by tapping your profile photograph within the high left nook. Spotify will then recommend associates primarily based on shared playlists, Jams or Blends.
“In Kenya, suggestions are social foreign money. Messages brings that native vitality into Spotify so the suitable observe, pod, or chapter will get to the suitable particular person sooner,” stated Phiona Okumu, Head of Music, Sub-Saharan Africa.
Spotify says Messages will complement present sharing choices on WhatsApp, Instagram, TikTok and different platforms. Customers may even have management over privateness settings, together with the flexibility to dam, report or decide out of Messages solely.
The characteristic is protected by encryption and proactive moderation instruments to make sure secure interactions.
Spotify plans to increase and refine Messages throughout extra markets in Sub-Saharan Africa within the coming months.
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Additionally Learn: Spotify Premium Packages in Kenya (September 2025): Costs, Options and Finest Offers
